Less Than 1 Percent of Firefox Users Using ‘Do Not Track’ Option
Is it because it’s tucked away in an “advanced” menu that users don’t know about? Or is it because most users simply aren’t that bothered by targeted advertising? Whatever the reason, less than 1...
View ArticleWhy Google Hasn’t Implemented A ‘Do Not Track’ Feature
Three of the four main browser companies–Mozilla, Microsoft (NSDQ: MSFT), and Apple–either have or will soon have in their browsers a Do Not Track “HTTP header”–a persistent electronic signal–that...
View ArticleStanford’s Jonathan Mayer On Fixing Privacy
Jonathan Mayer is the grad student whose research on internet tracking set off an explosive series of media reports and a flurry of privacy demands in Washington. But what does Mayer himself think...
View ArticlePrivacy rater adds Facebook apps to report card
Privacy is a bit like the weather — everyone talks about it but no one does a damn thing about it. Sure, it’s creepy that these companies track you and munch your personal information. But are you...
View ArticleThey found you: ad firm uses 2 billion data points to track consumers across...
While it’s easy for advertisers to track people across different websites, the trail goes cold when a person turns off the computer and resumes surfing on a phone or tablet instead. That’s starting to...
View ArticleEx-Googler releases big update to Disconnect, a data-blocking tool
The rise of social media means companies are collecting more and more of our personal data every time we go online. The government has been slow to respond — or even understand — the issue, leading...
View Article‘Do Not Track’ is back — but ad industry has little to fear
Online ad tracking is a bit like gun control or immigration — Congress is always bringing it up, but never actually passes a law. And like those other issues, even the prospect of a law makes opponents...
View ArticleStanford privacy advocate gives up on ‘Do Not Track’ group
Jonathan Mayer is a Stanford graduate student best known for revealing last year that Google had hacked privacy settings in order to place advertising on Apple’s iPhone. Since then, he was been part of...
View ArticleBlaming the blockers: What’s the future of online advertising?
The Internet Advertising Bureau and its members are stirred up by two trends in advertising technology: The release of future versions of web browsers such as Firefox that ship with third-party...
View ArticleGoogle ready to toss cookies as ground shifts for online ad rules
Google is the world’s biggest online advertising company so anytime it makes a policy change, the ripple effects are felt far and wide. That would be the case if the company goes forward with a...
View ArticleMozilla CEO: ‘Do Not Track’ Option Will Be In Firefox 4
First Microsoft (NSDQ: MSFT), and now Mozilla. One by one, web browser companies are revealing their plans for beefed-up privacy settings. Mozilla CEO: ‘Do Not Track’ Option Will Be In Firefox 4...
View ArticleMozilla, Google Take Small Steps Toward Browser Privacy
With the federal government pushing for better Do Not Track tools for online users, browser makers are stepping up with solutions aimed at helping users avoid behavioral targeting. But it's more of a...
View ArticleMozilla, Google Take Different Paths Towards Privacy Protection
Three of the four major browser companies now have proposals on the table that respond to the government's call to create better online priv… Mozilla, Google Take Different Paths Towards Privacy...
View ArticleGet Ready For A Flurry Of New Online-Privacy Bills In Congress
Legislators in the House and the Senate are now practically falling over each other to introduce new online-privacy legislation. Congression… Get Ready For A Flurry Of New Online-Privacy Bills In...
View ArticleFirefox Takes Unusual Approach In Unveiling ‘Do Not Track’ Option
For all the talk among among policymakers and the press about online privacy, it still isn't clear how much average consumers are even aware… Firefox Takes Unusual Approach In Unveiling ‘Do Not Track’...
View ArticleFTC Commissioner: If Companies Don’t Protect Privacy, We’ll Go To Congress
As the FTC gathers comments on its proposed privacy rules, including a "Do Not Track" proposal, FTC Commissioner Julie Brill told a crowd of… FTC Commissioner: If Companies Don’t Protect Privacy, We’ll...
View ArticleThree Reasons Why A ‘Do Not Track’ Bill Will Pass In 2011
On Friday, U.S. Rep. Jackie Speier (D-Calif.) introduced the first Do Not Track privacy proposal, and other such bills are on the way. At fi… Three Reasons Why A ‘Do Not Track’ Bill Will Pass In 2011...
View ArticleBig Banks To FTC: New Online Privacy Rules Shouldn’t Apply To Us
If you had to bet on a website that will be crushed by traffic demands this week, you might bet on ftc.gov. The Federal Trade Commission has… Big Banks To FTC: New Online Privacy Rules Shouldn’t Apply...
View ArticleMicrosoft Privacy Proposal Includes ‘Do Not Track’ Header
Microsoft (NSDQ: MSFT) is putting its support behind another browser privacy feature. The submission the company has made to the World Wide… Microsoft Privacy Proposal Includes ‘Do Not Track’ Header...
View ArticleMicrosoft Steps Up Privacy Protections, Puts New Pressure On Google, Apple
Microsoft (NSDQ: MSFT) has been promoting its "Tracking Protection Lists" in the new version of Internet Explorer as the best route for user… Microsoft Steps Up Privacy Protections, Puts New Pressure...
View ArticleGuess What: Some Big Companies Actually Want More Privacy Regulation
The Obama administration made official its call for a comprehensive privacy law today, and there are signals that industry support for such… Guess What: Some Big Companies Actually Want More Privacy...
View ArticleAP Is First News Organization To Use ‘Do Not Track’ On Large Scale
Both Mozilla and Microsoft (NSDQ: MSFT) are putting Do Not Track "headers" in their new web browsers; of course, those headers are just sign… AP Is First News Organization To Use ‘Do Not Track’ On...
View ArticleKerry-McCain Privacy Bill: Opt-Outs Are In, Do Not Track Is Out
Several privacy bills have been or will be introduced in Congress this year, but observers are already saying the one proposed by Sens. John… Kerry-McCain Privacy Bill: Opt-Outs Are In, Do Not Track Is...
View ArticleApple Adds ‘Do Not Track’ Privacy Feature To New Safari Browser
In some ways, Apple (NSDQ: AAPL) has been fairly unresponsive when it comes to the online privacy debate. Of the four major browser companie… Apple Adds ‘Do Not Track’ Privacy Feature To New Safari...
View ArticlePrivacy Legislation’s Potential Impact on Online Media
Last week, the bipartisan Kerry-McCain bill proposed legislation on a Commercial Privacy Bill of Rights that would put the FTC in charge of policing the online collection, sharing and use of personal...
View ArticleTwitter supports Mozilla’s Do Not Track privacy control
Twitter today gave a nod to user privacy, announcing that it would support the Do Not Track privacy feature in Mozilla's Firefox browser. Twitter supports Mozilla’s Do Not Track privacy control...
View ArticleHow Europe is dealing with the cookie crisis
UK web publishers and marketers may be grumbling about the E-Privacy Directive coming into force, but they can count themselves lucky that they're not dealing with stricter interpretations of the law...
View ArticleThink Europeans are more into data privacy than Americans? Think again.
A survey by the analyst house Ovum has found a similar antipathy towards online tracking on both sides of the Atlantic. And that, they say, could have big implications for big data. Think Europeans are...
View ArticleForget data transparency: options grow for letting you hide your data
Asking companies to share their data with consumers could take a while, and hiding data could mean less personalization. As more online personalization becomes more popular, better solutions could...
View ArticleAnti-tracking site Disconnect gets more money, do-gooder status
Disconnect, a site that claims to block ad tracking tools while also improving browsing speed, received a major investment and "B Corporation" certification. Anti-tracking site Disconnect gets more...
View ArticleHow California’s new ‘do-not-track’ law will hurt consumers
Law professor and blogger Eric Goldman drops some knowledge on the ineffectiveness and, one could argue, innovation-hindering effects on these types or privacy laws. I think regulation is a good idea,...
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